The Critical Importance of UX/UI Design
Beautiful websites that nobody can figure out how to use are worthless. That’s why Mad Genius’s team of UX and UI Design experts comb through every aspect of our clients’ web design. If UI is like having all the signage in the right places (so people know exactly where to go), UX is having smoothly paved roads, (so getting from point A to point B is as seamless as possible). Super simple, right?
It’s not. But Mad Genius makes it look that way, and the result is websites featuring such intuitive navigation that even our tech-challenged mothers can figure them out. Which means they call us less. Which means we stay sane. (If only Mad Genius handled UX/UI for the entire interwebs.